Because sometimes the glow-up is ideological.

Big, bold, and born to stand out—REBRAND is your unapologetic nod to reinvention. These 70s-inspired square frames serve up retro realness with a modern twist: Available in a whole rainbow of different coloured lenses that shift with your mood, your outfit, or your spiritual awakening. A little bit aviator, a little bit “who’s your guru?”, and a whole lotta fabulous.

These shades SCREAM zero apologies…..think zero fu*k$ energy of the greats like Melissa Etheridge and Brandi Carlile—REBRAND channels that same fearless energy. They don’t just block UV rays—they block bad vibes, outdated ideals, and anything that doesn’t serve your glow-up.

Whether you’re leading the revolution or just leading with style, REBRAND is here to remind you: it’s never too late to change the narrative.

VINTAGE VIBES, NOT VINTAGE VALUES

• 100% UV Protection

• Lens Category 2 Sunglasses

• High Sun Glare Reduction

• Good 400 UV Protection